Insulation contracting is a fast-moving, highly competitive trade where timing is nearly everything. 2000 Plus Insulation had the crews, the pricing, and the experience to win more work, but they were constantly a step behind. By the time a project showed up on job boards or through GC referrals, the insulation package was often already spoken for. The team had no early warning of new permits that fit their residential and light-commercial work, and no clear way to track outreach across several open bids.
2000 Plus Insulation started BuildMapper at the start of a quarter. Within days, the owner had set the Permit Map filters for insulation work: residential construction, frame-build projects in their service area, valued between $300K and $5M. For every Hot permit, the owner sent a same-day message drafted by Scout, BuildMapper's AI assistant, naming the specific project and the builder's past work. A simple Pipeline tracked every bid from first contact to award, so the owner always knew what was in play.
The return on investment in the first month alone was striking: 2000 Plus Insulation closed $200,000 in new contracts sourced entirely from BuildMapper leads, deals with builders they had never previously worked with. The set outreach routine cut the time from new permit to first contact to under 24 hours. The pipeline view helped the owner decide which bids were worth following up on and which to let go, making the small estimating team more effective.